Forbo
Allura for life
Forbo is a world-wide flooring company.
Assignment: create an international campaign that has stopping power for Forbo’s new collection of Allura Luxury vinyl tiles.
Target group: Architects and project developers of, among others, social housing, schools, leisure and retirement homes.
The idea: A head turner that shows that life has many stages and there is an Allura vinyl floor for every phase along the way.
Final advertisement.
Allura for life
Life is a play with many acts. The new Allura Luxury Vinyl Tiles collection is there to support you every step of the way. Carefully designed to be flexible, easily laid, durable and – vitally – to give you the design freedom to bring any interior to life.
