Celebrating the women who make more possible every day

We believe in empowering women and championing their success. This International Women’s Day, we’re spotlighting five inspiring women in our business who are driving our industry forward and making more possible every day. We asked women from different areas of our business to share their career journeys, key achievements and the advice they’d give to the next generation of women in their industry.

The theme for International Women’s Day is to #AccelerateAction for gender equality, because at the current rate of progress it will take until 2158, which is roughly five generations from now, to reach full gender parity. Our Gender Pay Gap is currently 12.8%, but we’re continuously working to reduce this through initiatives such as Flexible Working and our Menopause Policy.

“We’re proud to champion the growth and success of women across our business and provide the opportunities they need to continuously thrive.”  Phil Harrison – Group HR Manager

Laura Fox, UK Creative & Content Business Director

What is your career journey like?
I joined APS in the summer of July 2013 as a Digital Account Director with the primary objective of growing our digital client base. In 2016, I was promoted to Client Services Director, and fast forward 8 years from then – I’m now our UK Creative and Content Business Director, responsible for our UK agency client services teams and all client deliverables.

What are your most memorable achievements or projects that have made an impact?
The standout projects from the early years included working on the initial Superdrug loyalty app and supporting on the launch of their Beauty Studio concept store brand/ look and feel. It’s great to see most of what we created still in circulation across their store estate today. I also enjoyed working on the Mitchells and Butlers brands including the rebrand and reinvigoration of O’Neills. More recently we’ve loved working with Magnet Kitchen’s delivering all their trade marketing communications including piloting a new rewards scheme which is exciting.

What would be your best career advice for future generations?
The best career advice I ever received which has always stayed with me is… Don’t be afraid to be curious. Being curious allows us to learn continuously, shows others we’re interested, instils creativity in our thinking, opens new avenues and possibilities and can even bring excitement to daily tasks (even the dull ones).

Maartje van Beek, Creative & Content Business Director for APS Europe

What is your career journey like?
I started as a Project Manager and grew towards Account Manager, Account Director, and Client Services Director at bigger international agencies, eventually becoming Partner at my own advertising agency. For the last 2 years I’ve been responsible for all creative and content for APS within Europe.

What are your most memorable achievements or projects that have made an impact?
Working in advertising, a passion since I was a kid (I used to make New Years Eve Quizzes for the family about slogans, ad music, logos etc, so you can call me a real ad nerd 😉) and still working in advertising with the greatest colleagues and share my passion is my key achievement

What would be your best career advice for future generations?
Women should always be helping other women. Especially when they have the possibility and power to do so. Break the old boys networks, build the new girls network! That’s why…. You should come join me on the Feminist March this Saturday in Amsterdam!

Izabela Luc, International Payroll Officer

What is your career journey like?
I officially started my journey with APS Group in 2007, after working through an agency for 3 months as a Warehouse Operative. I enjoyed the time in our warehouse environment & soon became Goods-In Supervisor where I met so many amazing people and made lifelong friends. During this time I was studying in my own time, and managed to move in the energetic sales Invoicing Solutions team when an role become available. I now work as an International Payroll Officer, looking after our overseas colleagues, alongside the brilliant and vibrant bunch of people in UK and the Netherlands.

What are your most memorable achievements or projects that have made an impact?
My role evolved in so many ways over those years and I’m grateful for all the experiences. From gaining logistics management skills, operating various warehouse trucks, meeting and cooperating with many people across the business to focusing on our sales and then payroll. I truly enjoyed every stage of my career. Every day brings fresh challenges and opportunities to immerse myself in new subjects, expanding my knowledge.

What would be your best career advice for future generations?
Stay positive and always aim to overcome all obstacles. “Nothing is impossible, the word itself says ‘I’m possible’!” – Audrey Hepburn 😊

Laura Kay, Marketing & Events Manager

What is your career journey like?
My APS journey started a little unconventionally as I was hired for a brand-new events-based role in January 2020, only for Covid to hit two months later meaning I got furloughed. When I came back my role had changed, and I moved over to the marketing team which led to what I do now which is leading on the three areas of events, CSR and marketing for the public sector side of the business. I’d love to say what my day to day looks like, but every day is so different which is part of the reason I enjoy what I do as it keeps me on my toes!

What are your most memorable achievements or projects that have made an impact?
A big achievement for me is that I started as a coordinator and progressed to Marketing & Events Manager within 5 years. Before my role there wasn’t a structured event plan or CSR calendar so I believe my biggest impact is through implementing those, both in terms of helping to increase brand awareness and also bringing colleagues together.

What would be your best career advice for future generations?
My advice for future generations is to stay open minded to new opportunities and trying new things. You may end up really enjoying doing something you’d never even considered before!

Jessica Rodrigues, Client Services Director for APS North America

What is your career journey like?
I started as a customer service rep. for another managed service provider. I had no idea what I was getting myself into! Working on the largest account the company had at the time, with a small team allowed me to jump into a lot of projects and forced me to learn as I went, and quickly. I started at APS as a Key Account Manager, working on the Philips account. I still work with Philips as the Client Service Director for North America, and help on other accounts, and new business too.

What are your most memorable achievements or projects that have made an impact?
Working with Philips has been the biggest achievement for me.  When I started at APS I was working on the newest and only account for the US, Philips.  We really needed to win the hearts and minds of the stakeholders, and I spent a lot of time travelling to meet with different teams and working onsite to really build those relationships.  We have been able to not only continue working with Philips, but consistently grow with them, and become a trusted partner!

What would be your best career advice for future generations?
Building relationships with colleagues, clients, and vendor partners is so important.  Be flexible and adaptable and don’t be afraid to try new things!

We’re proud to share the diverse career journeys of women across our business, each unique and without we couldn’t deliver the service we do for our clients. We remain committed to accelerating action for gender equality and empowering women at every stage of their careers., not just for today but as a lasting commitment. Together, we’re making more possible.

Warner Bros. Discovery partners with APS Group for European launch of Max

After successful launches in the US and LATAM, the much-loved streaming service that has delivered countless iconic series and films will now be available to a European audience for the first time, as of 21st May. We’re thrilled to have partnered with Warner Bros. Discovery on this exciting launch by providing a full end-to-end service for Branded Merchandise products.

From sourcing, compiling and fulfilment, our team delivered large quantities of 39 product types, to 19 different countries to support the launch events.

Darina Cisneros, Marketing Manager at WBD, says: “Working with APS Group has been great – the team are creative and innovative and are very responsive to any queries. They were able to provide exactly what we needed, and the products delighted our audience across all launch activities. Thank you to the team and all involved in making this launch run smoothly.”

Anne-Marie O’Hara, Category Director for Branded Merchandise at APS Group added, “We’re very proud to have supported the European launch for HBO Max and helping them to engage with their new audience! Our partnership demonstrates the ability and expertise of our team to deliver amazing branded merchandise for large-scale events, and we’re very excited to see the partnership with HBO Max continue to grow.”

If you would like to speak to our team about Branded Merchandise, or how we can support your future campaigns, then please get in touch via [email protected].

Our Sustainability Commitment

Sustainability is at the heart of every decision we make, and we’ve consistently invested in this area for both our internal processes and that of our clients. A great example of this was when we were awarded the first ever Superdrug CSR partner of the year award for our work on transferring their loyalty cards from plastic to paper.

Since, then we have continued to work with our clients to provide alternative options, most recently producing POS items from bamboo, which is more sustainable and lightweight which in turn lowers shipment costs too. Our sustainable designs have won awards too, such as the Resourceful Design Award at the Drum Design Awards in 2021 for our packaging with the Isle of Harris Distillers, this category recognises the biggest impact with the lowest materials or resources used.

We’re guided by the three main principles of sustainable materials, circular design, and recycle/refurbish/re-use. We recognise the importance of continually improving our processes, systems, and activities to elevate our environmental performance.

We’re committed to being Carbon Net Zero by 2040 and have held the ISO14001 accreditation since 2006 for our environmental management system. We’ve also been independently assessed by EcoVadis and ranked in the top 87th percentile of companies globally in our industry.

As a commitment to sustainability and fighting climate change, we are proud supporters of the Terra Carta Initiative which provides a roadmap to 2030 for businesses to move towards an ambitious and sustainable future.

As part of the Carbon Capture Initiative with Premier Paper and the Woodland Trust, we have offset more than 8,300 tonnes of carbon, creating 101,261 m2 of new native woodland since 2019. We also regularly take part in volunteering days with the Woodland Trust, most recently helping to plant a forest of 4,000 trees at a former open cast mining site.

At APS we work with a variety of retailers to evaluate their current sustainability processes. From creating POS from recycled mobile phones through to in store displays made from bamboo, we can create bespoke solutions tailored to your needs. If you would like to talk to us about your sustainability challenges, then please get in touch, [email protected]

Together, we can make more possible.

APS Stepped into Christmas!

With hybrid and remote working still in place across most of our business, plus being an international company with offices across the world, we wanted to find a way to bring all our teams together at Christmas. So, we gave all our staff the challenge to Step into Christmas throughout December. Never one to shy away from a challenge, we set ourselves a huge goal to cover enough steps to reach the famous Rockefeller Christmas Tree in New York from our Head Office in Manchester – some, 5,300km or 7.42 million steps away!

Our teams from The Netherlands, Manchester, Scotland, United States and beyond donned their wellies, trainers and walking boots and embraced the cold Winter elements to collectively cover the steps to the famous tree, featured in some of our most loved Christmas films! For every 1000km covered, they unlocked more money for causes across our regions. In total, we managed to cover an incredible 5,398km and raised $3,700 for charities!

Sustainability is at the heart of every decision we make, and we’ve consistently invested in this area for both our internal processes and that of our clients. A great example of this was when we were awarded the first ever Superdrug CSR partner of the year award for our work on transferring their loyalty cards from plastic to paper.

Since, then we have continued to work with our clients to provide alternative options, most recently producing POS items from bamboo, which is more sustainable and lightweight which in turn lowers shipment costs too. Our sustainable designs have won awards too, such as the Resourceful Design Award at the Drum Design Awards in 2021 for our packaging with the Isle of Harris Distillers, this category recognises the biggest impact with the lowest materials or resources used.

We’re guided by the three main principles of sustainable materials, circular design, and recycle/refurbish/re-use. We recognise the importance of continually improving our processes, systems, and activities to elevate our environmental performance.

We’re committed to being Carbon Net Zero by 2040 and have held the ISO14001 accreditation since 2006 for our environmental management system. We’ve also been independently assessed by EcoVadis and ranked in the top 87th percentile of companies globally in our industry.

As a commitment to sustainability and fighting climate change, we are proud supporters of the Terra Carta Initiative which provides a roadmap to 2030 for businesses to move towards an ambitious and sustainable future.

As part of the Carbon Capture Initiative with Premier Paper and the Woodland Trust, we have offset more than 8,300 tonnes of carbon, creating 101,261 m2 of new native woodland since 2019. We also regularly take part in volunteering days with the Woodland Trust, most recently helping to plant a forest of 4,000 trees at a former open cast mining site.

At APS we work with a variety of retailers to evaluate their current sustainability processes. From creating POS from recycled mobile phones through to in store displays made from bamboo, we can create bespoke solutions tailored to your needs. If you would like to talk to us about your sustainability challenges, then please get in touch, [email protected]

Together, we can make more possible.