Switch2 Energy
The challenge
Switch2 were printing, inserting, and mailing letters manually. This process was time-consuming, costly, and offered no audit trail. After learning about APS’s hybrid mail solution, it was thought this could deliver extensive operational benefits.
Our approach
We ran multiple sessions demonstrating MailSecure, our hybrid mail platform, to Switch2 showing how simple and easy it is to use. Key features include the ability to drag and drop mail-merged letters directly from desktop, and the choice of accessing the solution via web-based or print driver options.
We worked closely with Switch2 and their IT team to test, roll out, and train users. Ensuring that everyone was confident using the system.
The result
APS managed the rollout of MailSecure at Switch2, providing expert support throughout implementation and beyond.
The efficiency benefits were quickly realised, particularly for ad hoc letters, leading to wider adoption across the organisation. All mail sent via APS also benefits from agreed contract rates, delivering clear and measurable cost savings.
Client Testimonial
“We value APS as a trusted partner and regularly rely on their Hybrid Mail solution to deliver important customer communications quickly, securely and at scale. The system is intuitive, straightforward and enables our teams to upload bespoke communications with minimal effort. Allowing them to deliver urgent customer contact campaigns in a matter of hours rather than days.
This flexibility is now an important part of our communication strategy, particularly when we need to reach large volumes of customers within tight timescales.
The service plays a vital role in helping us engage with customers who are unable to access or prefer not to use digital communication channels, ensuring they continue to receive timely and important information. APS consistently provides a reliable, efficient and high-quality service, giving us confidence that communications will be printed, dispatched and delivered securely.
Their responsiveness, professionalism and commitment to service excellence make them a valued supplier. They’ve become a trusted extension of our own customer operations capability.”
Gavin Roberts
Head of Customer Operations
Switch2 Energy Limited
Large High Street Bank
The brief
To provide Disaster Recovery (DR) services to a large banking group for their regulatory print and customer mailings. Covering multiple brands, the client required identical services to commence within 48-hours of formal invocation.
What we did
We implemented our reserved capacity model. This ensures that the required level of operational capability is available for both business as usual, along with ‘burst’ volume ceilings to allow for peak periods.
Working closely with the client we created a detailed change process. The software and operating systems replicated the client’s primary provider down to the last detail. Thus ensuring the exact same versions of all communications are available to run at all times – with no compromise on quality.
Our printing capability, supply chain and agency services are all available to be leveraged to ensure the smooth running and simplicity of the DR service. This enables APS to manage the output end-to-end.
The result
The client has found the solution invaluable on occasions when they’ve needed support to print and mail large numbers of customer communications. Disaster Recovery was successfully invoked and was live, producing volume within 12-hours.
This seamless transition provided operational resilience, complete continuity and avoided any regulatory breach. Most importantly, the like for like service means that the disruption was invisible to the end customer.
aberdeen
Aberdeen is a global investment company structured around three core businesses- Investments, Adviser and Interactive Investor. In 2020, we took over the production of their series of four podcasts to ensure continuity of production and output as part of their existing series to expand their audience, deepen brand engagement and optimise the potential of their audio channels.
Working alongside their teams, we reviewed their processes, aims, target audience and strategies to understand the brand’s voice whilst celebrating the nuance and diversity already on offer. We established consistency across their series by centralising production processes, providing quick wins in terms of turnaround times, enhancing audio quality and industry-standard production values, and additionally introducing capabilities for broadcast quality live and remote recordings.
As well as offering production support, working closely with abrdn we continue to develop new concepts and strategies to promote the series across social media and on commercial radio in the US and UK, ensuring new and current podcasts are maximised. We regularly hold meetings to maintain schedule momentum and to ensure audience retention.
By migrating the remotely recorded podcasts to a dedicated online platform, aberdeen has increased its podcast production to 8 audio series available on its website, Spotify, Apple and YouTube reaching an audience of 26,000 listeners per month. Not only are they increasing the number of listeners, but new listeners are tuning into previous episodes establishing a loyal and engaged audience.
Thank you for your invaluable help, skill and professionalism to get the first abrdn adviser podcast successfully produced. Our stats show that the podcast has been very well received by advisers and the format is one that is now very much part of abrdn adviser’s content planning.
Shona Macdonald, Senior Content Writer, The aberdeen Adviser Podcast